Family Talk: Our Customers' Stories

 I have always enjoyed true stories more than fiction. You just cannot make up some of the real journeys that people go on in their lives. Now we know that a lawnmower is probably not the highlight of most people’s life, but for some, the Walker Mower has played an interesting part in their story.

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Bob Walker

Since we do not know the stories that are told to our competitors about their lawnmowers, we may be exaggerating to say that we have more than our share of great customers and great stories that are told to us about our customers’ use of the Walker Mower. To be honest and fair, we should also disclose that not everything we hear is “great”; there are disappointments and poor experiences with our equipment from time to time. But the positive greatly outweighs the negative.

It is very exciting and energizing to hear that our mower is helping create opportunities for some people and improving the quality of life for others. Energy is needed to keep going in the manufacturing business, and that is where a lot of our energy comes from: customer stories of the impact of the mower on their lives. These stories keep us focused on building the very best machine possible for our customers.

Across the years, Walker Talk and nowadays social media, have been a way to share customer stories for the enjoyment, encouragement and energizing of our readers. It is exciting to read about young people starting businesses, elderly people making extra income, middle-aged entrepreneurs having a business of their own, dual-careerers advancing, women in business, award-winning private gardeners, small companies and big companies, all sharing the use of the little yellow machine. We have been careful to not make the machine the main part of the story; it is not the machine, it is what the machine does that makes the difference in the story. Wow, with 135,000 machines sold and stories to go with them, this is an exciting business.

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It seems to be very human to want to hear the story of others and then tell your own story. Sharing your story is a great way to encourage and energize others. For that purpose, these days, I give quite a few factory tours and speak at business meetings as a way to tell our story. I would encourage you, our reader, to tell your story whenever you have an opportunity. If you have a Walker Mower story you would like to share with us, please leave it in the comment section below.

 

 

 

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